Designed and developed a full-featured Bible study app end-to-end, owning architecture, implementation, and App Store release. Built on MVVM with a clean DTO layer and a fully SwiftUI interface.

Integrated multiple APIs and open-source data sources to serve rich text and audio Bible content, with AVFoundation handling playback. Shipped multi-version verse comparison, advanced search, bookmarking, and customizable reading themes.

Built the Reading Plans system from scratch: a dynamic feature that fetches curated JSON from an internal API, organizes plans by category, tag, and keyword, and lets users browse, save, and track progress across multiple studies. Progress, completion status, and time spent are persisted with Core Data, powering streak tracking and on-track completion estimates.

Integrated ads as a monetization layer while treating UX as a hard constraint throughout. Ad placement was deliberate, never interrupting active reading sessions or audio playback, and the implementation was structured so ads could be cleanly removed for any future premium tier without touching core UI logic. The goal was a product that felt free without feeling cheap.

Monitored crash and performance metrics post-launch to keep the app stable as the user base grew.